Description
OVERVIEW OF HEALTH COMMUNICATION
Health communication is the art and technique of informing, influencing, and motivating individual, institutional and public audiences about important health issues. The scope of health communication includes disease prevention, health promotion, health care policy and the business of health care as well as enhancement of the quality of life and health of individuals in the community. This class will introduce the theories and research that underlie health communication. The course will examine health communication campaigns, planning health communication and developing a health communication campaign.
Details
Grading Basis
Grad Letter Grade
Units
3
Component
Lecture - Required
Course Attributes
Community General Impact
Community Build Understanding
Offering
Course
BCHS 2504
Academic Group
Grad School of Public Health
Academic Organization
Behavioral & Communty Hlth Sci
Campus
Pittsburgh Campus
Enrollment Requirements
PLAN: Behavioral & Community Hlth Sc (MPH, DPH)
Typically Offered
Fall, Spring